Nobu Restaurant Corporate Office

A glimpse into the friendship that started it all. Sit down for sushi with Chef Nobu and Robert De Niro as they recall the early days of Nobu and experience Nobu Downtown together for the first time.

Nobu Matsuhisa is a globally-renowned chef, most well-known for his unique take on traditional Japanese cuisine with Peruvian ingredients, a style often referred to as "Nobu style." His vision can be understood through several keys:

Perspectives
Innovation through Peruvian influence: Chef Nobu San's primary vision is a culinary one, to innovate and present unique dishes that infuse Japanese and Peruvian flavors, providing an exciting new palate of tastes for his guests. One of his signature dish, the yellowtail with Jalapeno, is an excellent example of this.

Global Expansion
Nobu San's vision extends beyond the plate. Alongside business partner Robert De Niro, he has been instrumental in transforming Nobu into a global brand. His ambition is to bring his unique cuisine to as many people as possible worldwide, with Nobu restaurants in cities across the globe.

Authentic Experience
Chef Nobu San's seeks to offer guests an authentic experience in each of his restaurants. This includes not just the food, but also the ambience, service, and even the architectural design of his establishments. Nobu Matsuhisa aims to create a holistic dining experience that immerses guests in his unique culinary vision.

Quality and Consistency
As the brand has expanded, Nobu has remained committed to maintaining the highest quality across all his restaurants. This includes using top-notch ingredients, ensuring impeccable service, and keeping a consistency in the presentation and taste of dishes across all his restaurants worldwide.

Continuous Learning and Evolution
Nobu believes in continuous learning, growth, and evolution. This is evident in his constant creation of new dishes and adaptation to new culinary techniques. He encourages his chefs to be creative and to explore new flavors and combinations.

In summary, Nobu Matsuhisa's vision as a chef is rooted in the combination of flavors, authenticity, global reach, unwavering quality, and continuous culinary innovation.